Thursday September 13, 2012
A crazy little thing called love
THE Tiffany & Co store on Fifth Avenue is among New York City’s most storied and romantic destinations.
For generations, couples have passed through the second floor’s grand portal of polished marble to choose the diamond engagement ring which will symbolise their commitment.
This palatial atmosphere of sparkling diamonds has inspired proposals, both planned and impromptu. These proposals are part of Tiffany’s legacy as the premier jeweller of diamonds and true love.
Here are some real-life romantic occurrences at the store:
Seize the moment
A young couple entered the engagement floor just before closing on a holiday weekend. The woman admired a pear-shaped diamond ring.
Patrick, the sales professional, placed it on her finger. To everyone’s surprise, her boyfriend suddenly knelt and proposed to her.
During a champagne toast in a private salon, the newly-engaged man asked Patrick where he might make reservations for a romantic dinner. Recognising the difficulty of getting reservations on a holiday weekend, Patrick enlisted his colleagues to call their contacts.
The perfect restaurant was found, and a bottle of wine was sent to the couple’s table from Tiffany.
Read the fine print
A visitor from Portugal mentioned to Danielle, Tiffany’s sales professional, that he was hoping to purchase an engagement ring for his girlfriend while the couple was in New York.
After helping him select a ring, Danielle asked how he planned to propose. He only knew that he wanted to surprise her, he said. Danielle suggested a plan. Later that afternoon, the couple returned to the store, ostensibly to try on engagement rings.
Danielle escorted them to a private salon and returned with three rings, including the ring he had purchased earlier. A ticket with item number and carat weight was attached to each ring.
For the designated ring, Danielle had attached a ticket that read “Will you marry me?” in Portuguese. The woman saw the ticket and reacted with tears of joy.
A long-time Tiffany customer asked if he could propose to his girlfriend in the New York flagship store. Tiffany arranged a luncheon for two in the library overlooking Central Park.
A world-renowned chef prepared the couple’s favourite dishes, which were served on the client’s custom-designed china, the Tiffany ring was encased in a hand-painted porcelain box and a photographer waited in the wings to capture the moment.
The woman was under the impression that the luncheon was meant to acknowledge her boyfriend’s loyalty as a Tiffany customer. His proposal to her in this enchanting setting was picture perfect.
Stairway to happiness
A customer had purchased an engagement ring from a Tiffany store elsewhere, and he and his girlfriend would soon be visiting New York. Could he propose to her in the Tiffany store, he asked? And could he do so on the elegant staircase that they had admired on previous visits to the store?
The request was granted. On the appointed day and hour, store personnel stopped traffic on the staircase and the couple descended the steps. When they reached the landing, the young man dropped to his knee and presented the one-and-only blue box.
News of the engagement rippled through the crowd of customers, who erupted in applause. The happy couple was further presented with roses and escorted to a private salon for a champagne toast.
It was another magical moment that could happen only at Tiffany’s legendary New York store.