Tuesday January 1, 2013
Digital numbers increase
THE popularity of electronic books is increasing in the United States, with nearly one-quarter of American bibliophiles reading e-books, according to a survey released last Thursday.
The number of e-readers aged 16 years and older jumped from 16% in 2011 to 23% in 2012, while print readers fell from 72% to 67% in 2012, in a survey conducted by the Pew Research Center.
“The move toward e-book reading coincides with an increase in ownership of electronic book reading devices,” the organisation said. Its report analysed reading trends among the 75% of Americans who read at least one book in the last year.
“In all, the number of owners of either a tablet computer or e-book reading device ... grew from 18% in late 2011 to 33% in 2012.”
E-book owners increased from 4% in May 2010 to 19% in November 2012, while Americans with tablets jumped from 3% to 25% during the same period, according to the report.
People most likely to read e-books are well-educated, 30- to 49-year-olds who live in households earning US$75,000 (RM229,500) or more.
More women, 81%, read books, compared to 70% of men, and the number of readers declines as people age.
The trend toward e-books impacted libraries, which stocked and loaned more e-books.
“The share of recent library users who have borrowed an e-book from a library has increased from 3% last year to 5% this year (2012),” according to Pew. Even awareness that library stock e-books has grown, from 24% late in 2011 to 31% in 2012.
The findings were based on a telephone survey in 2012 of 2,252 people, aged 16 years and older, across the United States and a similar poll in 2011. It had a 2.7% margin of error. – Reuters