Tuesday August 25, 2009
Lessons of Facebook, Twitter
PETALING JAYA: The fact that the traditional media are giving more space and time to Facebook and Twitter is an indication that these social networks have gone mainstream.
What is the lure of the social media? Is Twitter, the wildly successful messaging service, just another flash in the pan that does nothing more but eat up more of our time and productivity? How can social media help businesses?
Such questions might be answered at the forthcoming presentation, Adventures with Social Media – Lessons from Asia’s Internet, on Sept 4 at Menara Star, Phileo Damansara II, Petaling Jaya.
The main speaker is Dr Michael Netzley, associate professor of corporate communications practice at the Singapore Management Univer- sity. He is an active speaker in the area of social media and has been invited to speak at various public relations and social media conferences around the Asia-Pacific region.
Sharing the stage will be Niki Cheong, a journalist with The Star. An avid blogger and Twitterer, Cheong was one of two Malaysians who made it to the Top 20 of the Ultimate World Mr Twitter online voting competition.
His topic, Confessions of a Twitter addict, will have him detailing his personal experiences with using Twitter and other social media tools as a form of interaction and communication.
The half-day talk is organised by PRCA Malaysia in collaboration with The Star’s New Media department.
Entrance fee is RM30 for PRCA Malaysia members and RM50 for non-members. Corporate members may register 10 consultants and/or guests at members’ rate.
For more information, please contact Ong Gaik Hong or Ida Zarina Faiz of Maverick Communications at 03-6207 1558 or e-mail to secretariat@prcamalaysia.org.
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