Monday March 4, 2013
Astro-On-The-Go launched in Australia
By KENNETH CHAW
entertainment@thestar.com.my
Rohana giving a speech during the launch of the Astro- On-The-Go International in Melbourne. MELBOURNE: Malaysians living abroad need not feel homesick anymore with the launch of Astro-On-The-Go International here.
The service enables Malaysians to tune in to their favourite local movies, dramas, live sports and news coverage via smartphones, tablets or laptops from anywhere in the world.
Astro CEO Datuk Rohana Rozhan said its customers would be able to access the service wherever they go in the world.
“The boundaries of geography shouldn't apply with technology. As such, we are making local content available to Malaysians living abroad ... making Malaysian culture, music and content internationally accessible,” she said.
Rohana said two homegrown channels Astro Awani and Astro Arena are available for a free preview.
Azrena Abdul Karim, 38, who is currently pursuing a PhD in Wood Science at the University of Melbourne, is looking forward to catching up with her favourite local programmes.
“When I feel homesick, I usually search for old Malay movies on YouTube. Now, I can watch Adam dan Hawa,” she said.
Astro-On-The Go was launched in Malaysia last May and has received over 500,000 views and 400,000 app downloads.
For more information or to register, visit astroonthego.com.
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