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Tuesday May 14, 2013

Parents can map out their child’s future with new education plan


For a bright future: Koh (centre) introducing the Great EduScholar plan with chief marketing officer Nicholas Kua (left) and chief distribution officer Song Hock Wan. For a bright future: Koh (centre) introducing the Great EduScholar plan with chief marketing officer Nicholas Kua (left) and chief distribution officer Song Hock Wan.

EDUCATION is every parent’s greatest concern and the planning starts from the day a child is born. Parents’ devotion to their children’s education is meticulous with no effort or expense spared in giving the best to their child.

The journey begins as early as pre-school with the planning mapped out right through to tertiary education with some unashamedly extending into career planning after graduation.

“Such dedication inspired us to develop Great EduScholar, an education plan that goes beyond a traditional education plan.

“It is designed to support the parents and the child throughout all the important milestones in their educational journey,” said Great Eastern Life Assurance Bhd director and chief executive officer Datuk Koh Yaw Hui.

“In fact, we went a step further to embed two unprecedented benefits to make the educational journey inspiring.

“Firstly, an internship programme during the varsity years.

“With our recognition as one of Malaysia’s 100 Leading Graduate Employers for four years from 2009 to 2012, we believe the experience gained will provide a head start in their career after graduation.

“Secondly, a scholarship programme. Not just any scholarship programme but one that will help make possible the dream to study at the top five universities in the world — the likes of Stanford, Harvard or Oxford, just to name a few.

“The tuition fees in one of these top universities could easily be more than half a million ringgit which is beyond the reach of most of us.

“This is our way of helping parents inspire their children to reach for their fullest potential. We believe the brightest of our future leaders should not be held back by financial considerations,” Koh said.

Great EduScholar’s benefit design is tailored to mirror a child’s educational journey with benefit utilisation becoming available as early as the age of 12.

This is the age where every school going child will take their first national examination, thus parents will make an extra effort to put the child on the path of educational excellence.

In a significant departure from the market’s education plans where cash rewards are typically conditional on the insured child achieving a minimum number of As, Great Eastern Life decided to make the guaranteed cash payment unconditional, regardless of the results.

“We understand that parents may want to invest in additional educational aids besides providing an incentive reward for their child to excel.

“This way the parents get to utilise the guaranteed cash payment in a manner that is best suited for their child. This is evident throughout the design of the plan as the next guaranteed cash payments coincide with the next two national examinations at the age of 15 and 17.

“We want to make sure that we will be right there with the parents to help them put in place the best available to secure their child’s future,” continues Koh.

To discover more about Great EduScholar and its benefits, visit greateasternlife.com or contact Great Eastern Life’s customer service careline number at 1300-1300 88.

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