BERLIN (Reuters) - German sportswear brand Puma plans to rejoin the basketball market as it makes a push to grow in the United States and China and bring its profitability closer to that of larger rivals Adidas and Nike.
Puma, which has put a big focus on soccer and running in recent years and makes the bulk of its sales in Europe, has hinted for some time that it was considering returning to major American sports after pulling out of basketball 17 years ago.
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