VIENTIANE: Laos' Ministry of Information, Culture and Tourism is hoping that more than six million Lao and foreign tourists will take trips in Laos in 2024.
The ministry sets an ambitious plan for 2024 to attract over 2.2 million domestic and about 4 million international visitors and earn about US$1.3 billion, Lao News Agency reported on Tuesday (Feb 13), quoting Deputy Minister of Information, Culture and Tourism Vansy Kuamua.
In 2024, the authorities plan to advertise Visit Laos Year in Lao, English and Chinese languages and to produce tourism information brochures for distribution to travellers.
The authorities also plan to advertise the country's tourist sites on social media platforms, and meet with businesses in the tourism sector to improve the tourism industry in Laos.
The Visit Laos Year 2024 will feature 79 major events and activities, including 14 at the national level and 65 at the provincial level.
Apart from tourism, Visit Laos Year aims to showcase the country's fine arts, culture and traditions as well as inform visitors about Laos' long history and sustainable use of natural resources, according to the report. - Xinhua