Vietnam looks to unlock full potential of coastal tourism


HO CHI MINH CITY: Vietnam’s 3,260-kilometre coastline, dotted with pristine beaches and over 3,000 islands, holds immense potential for tourism development.

With breathtaking landscapes, rich marine biodiversity, and a rapidly growing hospitality sector, the country is well-positioned to become a global leader in coastal tourism.

Recognising the sector’s importance, authorities are rolling out policies and infrastructure projects to foster sustainable growth while ensuring environmental protection.

Phu Quoc, Vietnam’s largest island, has transformed into a premier beach destination, drawing millions of domestic and international visitors.

Known for its white sandy shores and calm jade water, the island is now focusing on eco-friendly tourism.

To support sustainable growth, authorities are expanding Phu Quoc International Airport and investing in tourism infrastructure, including a new seaside square at Bai Dat Do. The island is also promoting high-end wellness tourism while implementing waste management initiatives to preserve its natural beauty. Hotels and resorts are encouraged to adopt green practices, such as solar energy use and plastic waste reduction.

At the same time, Phu Quoc is developing cultural and heritage experiences to diversify its offerings.

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The island’s fishing villages, traditional craft workshops, and national parks are being promoted to attract visitors interested in immersive travel experiences beyond the beach.

Nha Trang, one of Vietnam’s most established coastal tourism hubs, is renowned for its picturesque bay and diverse marine activities. The city is home to Hon Mun Marine Protected Area, a popular site for diving and snorkeling.

Khanh Hoa Province is implementing a comprehensive development plan that includes upgrading beachside facilities, restoring coral reefs, and promoting cultural and medical tourism. Authorities are also working with international marine conservation groups to establish sustainable diving zones and educate visitors on marine protection.

Furthermore, the province is leveraging its reputation as a medical tourism hub. Resorts and wellness centres offering spa treatments, traditional medicine, and rehabilitation services are attracting an increasing number of international tourists seeking health-oriented holidays.

The locality aims to attract 11.8 million tourists, including 5.2 million international visitors, in 2025. The total tourism revenue is expected to reach VND60 trillion (US$2.35 billion).

Tam Hai, a lesser-known island commune in Quang Nam Province, is emerging as a promising eco-tourism destination.

Its serene landscapes and traditional fishing villages offer visitors an authentic experience, away from the crowds of more developed coastal cities.

Authorities are focusing on community-based tourism by restoring mangrove forests and enhancing ferry services. These efforts not only improve accessibility but also provide sustainable income opportunities for local residents.

Small homestays and eco-lodges are being encouraged, allowing visitors to engage with local culture while minimising their environmental footprint.

Tam Hai’s sustainable tourism model aligns with Quang Nam’s broader efforts to preserve its coastal environment. The province is implementing strict regulations to prevent overdevelopment and control waste, ensuring the island remains a low-impact tourism destination.

Binh Dinh Province seeks investors for sustainable development through new high-end resorts and improved transport links at Nhon Chau Island.

Located off the coast of Quy Nhơn, Nhon Chau Island is being positioned as a luxury eco-tourism destination. The Binh Dinh provincial authorities are prioritising sustainable development through new high-end resorts and improved transport links.

Expanded ferry services and upgraded docking facilities are expected to boost connectivity while maintaining the island’s ecological integrity.

Conservation initiatives, including marine life protection zones, are also being implemented.

The province is also encouraging private investment in sustainable tourism ventures, such as solar-powered resorts and eco-friendly leisure activities like kayaking and guided nature tours.

Vietnam is strengthening its position as a leading coastal tourism destination through various national strategies. The Government has launched a series of initiatives to enhance competitiveness while promoting sustainable development.

As Vietnam’s coastal tourism grows, sustainable development remains a top priority. Local governments, businesses, and communities are increasingly adopting eco-friendly tourism practices to preserve natural resources while providing memorable experiences for visitors.

With rising global demand for responsible and high-quality beach tourism, Vietnam is well-positioned to capitalise on its coastal strengths. By focusing on balanced development, environmental preservation, and cultural authenticity, the country aims to boost its tourism industry while safeguarding its natural and cultural heritage for future generations. — Vietnam News/ANN

 

 

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Vietnam , coastal tourism , potential

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