Report: Asahi considering bid for Grolsch, Peroni


TOKYO: Japan’s Asahi Group Holdings is considering acquiring Grolsch and Peroni, two beer brands owned by SABMiller PLC, to secure growth beyond a saturated and ageing home market, a source familiar with the matter said.

Known for its Super Dry beer, Asahi is Japan’s biggest brewer with 38% market share but it is not widely sold overseas, where the planned merger of SABMiller and Anheuser-Busch InBev is set to create a globally dominant player.

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Business , asahi , beer , SABMiller

   

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