Executive director Dexter Lau said KTC had strengthened its warehousing facilities in its home base of Sabah and in Sarawak and established a new distribution channel in Brunei.
KUALA LUMPUR: Procter & Gamble Malaysia Sdn Bhd (P&G) is awarding distribution rights for products under its umbrella to Kim Teck Cheong Consolidated Bhd
(KTC) to cover the East Malaysia market.
Effective Oct 1, 2016, KTC, via its subsidiary KTC Borneo, will cover all of East Malaysia, encompassing Sabah, Labuan and now Sarawak.
KTC will also be P&G’s appointed distributor for Brunei acting via Ben Foods (B) Sdn Bhd.
The move for consolidation is to streamline P&G’s supply chain to make it more efficient and better serve retailers and consumers, it said.
“We are confident that KTC will continue in expanding our reach in East Malaysia,” P and G Malaysia, Singapore and Brunei Chief Executive Officer Ong Yuh Hwang said in a statement today.
P&G was established with the global acquisition of Richardson Vicks company in 1987 and the company has grown from strength to strength and is now selling a superior portfolio of products like Pantene, Head and Shoulders, Rejoice, SK-II, Gillette, Oral-B, Dynamo, Downy, Ambi-Pur, Joy and Vicks.
Most of these brands are number one or two in their market categories in Malaysia.
The P&G East Malaysia distributors serve over 3,000 customers from a combination of hyper/supermarket, mini market and traditional trade. - Bernama
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