With network improvements, the research house said Digi aims to drive its postpaid revenue by offering easy entry plans to drive pre-to-postpaid conversions.
KUALA LUMPUR: Digi Telecommunications Sdn Bhd has increased its Digi Home Broadband plans by 50% for the new and current customers.
Digi.com Bhd said on Tuesday total quota upgrades was increased from 15GB to 25GB for broadband monthly 45 plan and from 35GB to 50GB for the broadband monthly 65 plan.
The upsize also involved an increase from 75GB to 100GB for the broadband monthly 105 plan.
“All existing Digi postpaid subscribers will enjoy RM5 or RM10 lifetime discounts when they sign up for Digi home broadband, potentially bringing home internet access to an affordable price of RM40 monthly,” it said.
As for existing home broadband customers, the data quota upsizes will take effect at their next bill cycle. New customers will enjoy the larger data quotas upon sign-up.
Digi’s chief marketing officer Loh Keh Jiat said Digi remains committed to boosting internet adoption by introducing a wide range of affordable connectivity services for different wallet sizes and needs in the country.
“These home internet plans in essence offer customers 1GB of data for as low as RM1,” he said.
Customers will enjoy a seamless experience on these plans with consistent internet speeds of at least 10Mbps for 4G LTE, and 20 Mbps for 4G LTE-A.
Loh said Digi was continuously improving its service quality and reliability to support the growing surge in data demand.
“Last year, our network supported close to 150% growth in data traffic from more than half a million additional internet users in our base.
“We will continue stimulating adoption with a strong mix of affordable connectivity, and relevant digital services and content, experienced over a high-quality network,” he said.
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