Leveraging digital opportunities


KUALA LUMPUR: Small and medium enterprises (SMEs) can utilise digital means to make up for the shortfall in sales at their physical storefronts during the Covid-19 pandemic and the movement control order (MCO), say industry players.

During an April 16 Zoom video conference, Senheng Electric (KL) Sdn Bhd managing director Lim Kim Heng, Digi chief business officer Eugene Teh and Malaysian Digital Association president Serm Teck Choon gave insights into the ways SMEs can leverage the new wave of commerce strategies to open new windows of opportunities in business, by transforming their businesses.

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