LafargeHolcim to buy Firestone Building Products unit

If LafargeHolcim reaches an agreement, it would mark a pivot from the cost-cutting and sales of non-core assets overseen by chief executive officer Jan Jenisch. He signaled as recently as October that the cement maker, which reported stronger-than-expected quarterly earnings, was in a position to do deals.

GENEVA: LafargeHolcim Ltd, the world’s largest cement maker, is in advanced talks to acquire Bridgestone Corp’s Firestone Building Products unit, people with knowledge of the matter said.

The Swiss company could reach an agreement as soon as this week, the people said, asking not to be identified because the information is private. Negotiations could still be delayed or fall apart, according to the people.