Robinsons Retail aims to boost online sales

Consumer trend: Buyers migrated to online purchases because of the pandemic, according to the company. — Reuters

MANILA: Robinsons Retail Holdings Inc plans to increase its e-commerce business to between 2% and 3% of total sales this year by expanding the company’s online presence through its own Internet platforms and others.

The Philippine retailer’s e-commerce sales reached 1.1% of total revenue last year, up from 0.4% in 2019, as consumers migrated to online purchases because of the pandemic, according to a release from the company distributed in a virtual investors’ briefing Friday.