Good response to Sime Darby Property’s ‘Spring of Change’ campaign

Viewers were treated to lion dance and festive drum performances, lucky draw events and other engaging online activities.

KUALA LUMPUR: Sime Darby Property Bhd’s ‘Spring of Change’ campaign from Jan 14 to Feb 28 via the Facebook Live achieved over 640,000 views garnered across four campaign events in the City of Elmina, Subang Jaya City Centre (SJCC), Serenia City, and Bandar Ainsdale.

In a statement today, the company said the campaign recorded strong leads which enabled it to achieve over 14,000 leads and sales bookings for products with a gross development value (GDV) of RM197 million, double the company’s target sales for the period.