Alan Chan, CEO of Lazada Malaysia
PETALING JAYA: Consumer behaviour is fluid where the rules are rapidly rewritten all the time. Therefore, it is crucial for businesses to be able to adapt and turn every tide to their favour, or risk getting left behind.
Lazada Malaysia chief executive officer, Alan Chan, told StarBiz, “We were relevant to consumers during the Covid-19 pandemic. As an eCommerce platform, Lazada was classified as one of the essential services in the country.
Already a subscriber? Log in.
Subscribe or renew your subscriptions to win prizes worth up to RM68,000!
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
