SHANGHAI: Beijing Dasung Tech Co Ltd, a Chinese electronic ink (e-ink) display company, is looking to expand the use of e-ink screens in a broader range of segments, including monitors, tablets and smartphones, and attract a new breed of consumers through the design of diverse products.
Chen Rui, co-founder and chief technology officer of Dasung, said the company has invested heavily in developing e-ink screens with a high-speed refresh rate and expanded the application scenarios of paper-like displays from e-book readers to e-ink monitors, tablets and smartphone displays.
E-ink, also known as “electronic paper,” is a display technology known for its low power consumption and visual similarity to ink on paper.
Unlike traditional screens like light emitting diode, which often comprise individual pixels that each display a colour, e-ink screens rely on chemistry and are made of a thin film on top of millions of small capsules filled with particles that are floating in a clear fluid.
“Amazon’s Kindle has done very well in the e-book reader market, but the targeted users of e-readers are relatively limited.
“Therefore, the question of how to take the lead in introducing new products through continuous innovation, as well as expanding different user groups and applications might be the key to promoting the large-scale use of e-ink screens,” Chen said.
The e-ink screens will likely be a new highlight and innovation for the mobile phone sector, Chen said.
He added that the company hopes to cooperate with other major smartphone manufacturers and jointly roll out related e-ink products.
He noted that currently, e-ink screens remain a niche market, and more efforts are needed to make breakthroughs in technologies and tap the potential demand of users via a variety of new products.
The company recently launched its latest flagship products, including the world’s first 25.3-inch curved e-ink monitor, Paperlike U, and the world’s first 6.7in e-ink smartphone display, Link.
Founded in 2014, Dasung aims to drive the application of paper-like displays on smart devices and the innovation of various types of e-ink screens. — China Daily/ANN