PETALING JAYA: COPE Private Equity (COPE) has acquired a significant stake in CC International Bhd
, a comprehensive professional services firm with operations in Malaysia and Australia.
In a statement, COPE said the investment would enable CC International to expand its regional geographical reach and to continue its digital journey of using software, cloud and artificial intelligence-supported robotic process automation.
COPE said this would allow CC International to better serve its over 12,000 corporate and small and medium enterprise (SME) customers and more than 5,000 business owners.
“COPE believes CC International has the attributes and opportunities to maximise growth by leveraging digital technology to enhance customer experience, operational efficiency and scalability,” the company said.
According to COPE, the investment in CC International is part of its strategy to invest in regional champions with strong management teams, proven business models and robust growth potential.
“COPE hopes to continue its success story with CC International off the back of its recent exit from Pet World International, a leading pet nutrition provider in South-East Asia, generating attractive returns for its investors.”
Meanwhile, CC International executive chairman Datuk Dr Chua Hock Hoo said he was delighted to partner with COPE, which shares the company’s vision of transforming the professional services industry through digital innovation.
“This investment will allow us to enhance our service offerings and expand our geographical footprint to Singapore and neighbouring countries in Asia.”
COPE founder and managing partner Datuk Azam Azman looked forward to supporting Chua and his management team to become a home-grown regional leader in professional services.
“CC International is well-positioned to serve the growing needs of potentially more than 1.2 million SMEs,” Azam said.
