BEIJING: Duolingo, a US-based language-learning platform, plans to launch an advanced monolingual English course, seeking to further cater to Chinese learners and betting big on the rapidly growing Chinese market.
“Our aim for this course is to equip users with fluent English for both everyday life and professional settings,” said Yang Danchen, head of learning and curriculum for Duolingo in China.
Compared to the previous version, the course will focus more on building immersive learning scenarios for users.
Applying a “using English to learn English” approach, Duolingo said the new course will comprehensively cover listening, speaking, reading and writing, to cultivate a native English thinker’s mindset.
Since entering the Chinese market in 2019, Duolingo established its first international office in Beijing.
Currently, China has grown to be Duolingo’s seventh-largest global market and one of its fastest-growing international markets.
During the past three years, Duolingo’s active Chinese users for English learning have grown by 126% in number.
“China is one of the important international markets for Duolingo.
“From tuning into local user needs to leverage artificial intelligence, we hope to help more Chinese users explore the world through language,” said Luis von Ahn, co-founder and chief executive officer of Duolingo. — China Daily/ANN