Powering sales: A worker operates the car assembly line at the new automobile plant of VinFast. To stimulate the market, the Vietnamese government has implemented certain measures. — AFP
HANOI: The decline in domestic automobile consumption and its drop to fifth place in South-East Asia can be attributed to both external and internal factors, according to industry insiders.
The Association of South-East Asian Automobile Manufacturers Association or AAF reported that Indonesia took the lead in car sales with more than one million units in 2023.
This was down 4% over the same period last year.
Malaysia was in second spot with 799,731 units, an increase of 10.9% compared to 2022.
Meanwhile, Thailand came in third with 775,780 units, a decrease of 8.7% compared to 2022.
The Philippines stood fourth with 429,807 cars, an increase of 21.9% compared to 2022.
Vietnam dropped to fifth with 301,989 cars, down 25.4% compared to the figure of 2022.
They were followed by Singapore and Myanmar with 38,670 vehicles and 3,357 vehicles respectively in 2023.
According to the Vietnam Automobile Manufacturers Association or Vama, in 2023, all three vehicle segments decreased sharply.
Passenger cars decreased by 27%, commercial vehicles decreased by 16% and specialised vehicles decreased by 56% year-on-year.
In specifics, 181,380 locally assembled cars and 120,600 completely built-up vehicles were sold
This was down by 20% and 32% compared to 2022, respectively.
These figures did not include sales from non-member brands such as VinFast, Audi, Jaguar, Land Rover, Nissan, Subaru and Volkswagen, as they have yet to publicise their sales data.
VinFast currently does not provide monthly sales data in Vietnam.
According to experts, the auto industry has been experiencing a decline.
This has been due to various factors such as unpredictable developments in the economy and unstable bank interest rates.
These factors have affected the purchasing power of people, leading to a slowdown in car sales.
To address this situation and stimulate the market, the government has implemented certain measures.
One of these measures is a 50% reduction in registration fees for domestically produced and assembled cars from July 1, 2023, to Dec 31, 2023.
In addition, businesses have been encouraged to support the remaining 50% of the fees or provide 100% fee incentives for imported cars.
However, despite these efforts, the auto market has not achieved a significant breakthrough in sales.
It is anticipated that car purchasing power may improve in early 2024.
This is due to increased shopping needs associated with the celebration of the Lunar New Year.
However, the future purchasing power in the following months remains uncertain.
This is because car manufacturers may adjust their incentives and business policies, potentially impacting sales. — Viet Nam News/ANN
