KUALA LUMPUR: Proton Holdings Bhd has officially launched its flagship model, the Proton X90, in Bangladesh, representing the fourth export market for the model with strong buyer acceptance.
In a statement, the national carmaker said two variants of the X90, the six-seat Flagship and seven-seat Premium, are offered to buyers with 25 units already registered less than two weeks following its unveiling in Dhaka at the end of last month.
“Together with the Proton X70 that is also available in Bangladesh and with more orders already confirmed and in the pipeline, there is optimism for Proton’s first New Energy Vehicle to carve out a market niche before the start of local assembly operations later in the year,” it said.
Chief executive officer Li Chunrong said Rancon Holdings Ltd, the exclusive distributor in Bangladesh, is establishing a sales and after-sales network and will invest in a manufacturing line to locally assemble Proton vehicles in the future. — Bernama
