KUALA LUMPUR: CIMB Bank Bhd is collaborating with JuiceUP, a subsidiary of PAIDChain Sdn Bhd, and Visa to introduce a first-in-market contactless payment solution, designed for charge point operators within the electric vehicle (EV) industry.
The CIMB-JuiceUP-Visa partnership offers a simple way for EV owners to charge their cars using contactless debit or credit card payments.
In a statement, the bank said it aims to make the payment process seamless and EV charging experience easier, eliminating the inconvenience of relying solely on EV apps.
With this, the bank and its partners hope to encourage more people to consider electric vehicles as a sustainable transportation option.
"In line with shifting consumer preferences toward seamless and instant payments, CIMB is pleased to offer a first-in-market contactless payment solution, designed to streamline transactions at charge points, ensuring a seamless process for EV users to enhance the overall customer journey. This underscores CIMB's commitment to advancing sustainable mobility
through innovative offerings that elevate the EV ownership experience,” chief executive officer of group consumer and digital banking Effendy Shahul Hamid said in a statement.
“Kicking off our partnership with EVPower, we look to welcome more charge point operators nationwide to continually enhance and simplify payments, providing CIMB customers with dependable and accessible charging solutions with innovative propositions to further promote the adoption of electric vehicles,” he added.
As part of the exclusive partnership, CIMB Credit and Debit Cardholders enjoy up to 15% off charging services at EVPower stations by using their CIMB cards.