KUALA LUMPUR: The launch of the AmBank Enrich Visa Credit Cards is timely, looking at the upcoming peak travel season in November.
AmBank Group retail banking managing director Aaron Loo said the collaboration came as the group had seen a significant increase in its customers’ travel-related and airline spending, which jumped by 45% from the pre-Covid-19 pandemic period.
“Travel epitomises our innate yearning for exploration and enlightenment, serving as a pivotal element in our lives by affording us opportunities for rejuvenation, education and personal growth.
“In recognition of this, AmBank is committed to supporting our customers’ lifestyle needs and we are delighted to introduce the Enrich Programme Credit Card, meticulously crafted for the discerning traveller,” he said at the launch of AmBank Enrich Visa Credit Cards.
AmBank has entered in an exclusive partnership with Enrich, Malaysia Airlines’ travel and lifestyle loyalty programme, to launch two new travel credit cards, the AmBank Enrich Visa Infinite Credit Card and AmBank Enrich Visa Platinum Credit Card.
Cardholders of the new credit cards, powered by Visa, can enjoy exclusive travel perks.
This includes up to 10% discount all year round on Malaysia Airlines flights, earning Enrich Points for every spend, complimentary access to Malaysia Airlines Golden Lounge, fast track to Enrich Elite Status as well as travel insurance covering personal accidents, missed or delayed flights and luggage delay or lost.
Visa regional South-East Asia group country manager Serene Gay said there is a healthy appetite for international travel among Malaysians, with cross-border payment volume by local cardholders growing over 30% compared to the previous year.
“Based on our recent study, Malaysian travellers intend to take an average of 2.7 international trips this year.
“We believe the speed, convenience and security that are synonymous with digital payments, together with a suite of privileges, will help elevate cardholders’ experiences when they travel and pay with Visa,” she said.
She said its data showed that, on average, people start planning for their trips four months ahead.