Digitalisation allows businesses to connect with customers more efficiently, manage employees more effectively and optimise operations for enhanced efficiency, says Prateek.
AS businesses look to reinvent and digitally transform themselves, 5G-Advanced is set to be a game-changer across industries, elevating 5G capabilities to new heights.
Also known as “5.5G”, 5G-Advanced offers up to 10 times faster download speeds, ultra-low latency and greater capacity for numbers of connected devices compared to 5G, creating a foundation for more demanding applications and more possibilities for newer use cases.
This evolution is driving the next wave of the Fourth Industrial Revolution (IR4.0), enabling businesses to deploy cutting-edge technologies, streamline operations and accelerate digital transformation like never before.
Maxis chief enterprise business officer Prateek Pashine highlights the immense opportunities available for businesses of all sizes and industries.
“There’s a significant opportunity for businesses to leverage technology and digital solutions to enhance their operations and drive growth. By embracing these capabilities, businesses can simplify and transform their operational technology to create more efficient, innovative work environments,” he says.
“Incorporating new technologies and a considered approach to refresh systems going out of date is essential in many industries to ensure that they are able to sustain operations and remain competitive.
“This digital transformation opens up new avenues for productivity and innovation, allowing businesses to stay competitive in a rapidly evolving marketplace.
“It’s an exciting time for companies ready to seize these opportunities and propel themselves forward.”
Prateek shares that Maxis Business, the B2B arm of Malaysia’s leading integrated telco Maxis Bhd
, is well-positioned to support companies through tailored digital solutions, including fixed and mobile connectivity, cloud, Internet of Things (IoT), cybersecurity and managed network services.
“Digitalisation is merely a tool. But, when executed properly, it allows both small and large businesses to connect with customers more efficiently, manage employees more effectively and optimise operations for enhanced efficiency,” Prateek notes.
He adds that Maxis Business has the right expertise to act as a trusted partner or an outsourced chief information officer function, to help businesses navigate their digital adoption journey.
He says that by adopting 5G-Advanced, businesses will be able to manage the transition to adopt new technologies such as automation, IoT and artificial intelligence (AI), which will revolutionise their operations.
In order to support these new technologies, Maxis Business recently became the first telco in Malaysia to introduce GPU-as-a-Service (GPUaaS), a cloud-based solution that offers a cost-effective way to quickly deploy high-performance capabilities for intensive processing workloads.
As part of its ongoing effort to drive digitalisation, Prateek adds that the upcoming Maxis Business Engage forums will provide a platform for businesses to explore these opportunities, as the forums revolve around how 5G-Advanced can unlock new potential across various sectors.
“We aim to foster engaging and insightful discussions on leveraging technologies and services to propel business digitalisation and growth,” he says.
“We will explore areas such as addressing operational hurdles and examine the transformative impact of emerging connectivity and IoT technologies on various industries.”
Business Reinvented with 5G-AdvancedTo further accelerate digital adoption, Maxis is hosting its upcoming Maxis Business Engage forums, called “Business Reinvented with 5G-Advanced”, in Kuala Lumpur (KL) on Oct 24 and Penang on Nov 13.
These events will feature panel discussions with industry leaders, technical experts and innovators, focusing on the potential of 5G-Advanced in sectors such as manufacturing, logistics, retail and food and beverage (F&B).
The panels will explore how digitalisation, powered by 5G-Advanced, can help companies transform their operations, automate processes and adapt to evolving market demands.
The KL forum will dive into how 5G-Advanced can enable companies to digitalise, adopt essential emerging technologies and develop strategies to attract future talent – emphasising its role in creating more agile and productive business environments.
As for the Penang forum, the focus will shift towards Industry 5.0, where 5G-Advanced will play a pivotal role in advancing manufacturing and logistics sectors.
Industry leaders will explore how automation, robotics and AI can drive more human-centric and personalised industrial processes, ultimately enhancing productivity and customer experience.
Speakers of the Maxis Business Engage Forums
Keynote speakers for the KL forum are Malaysian Investment Development Authority (MIDA) business services and regional operations division director Noorzita Mohamad Nor, Huawei Asia-Pacific chief marketing officer for ICT marketing and solution sales James Zhang and Tiong Nam Logistics Holdings Bhd IT director Chuah Koon Jin with Maxis chief enterprise business officer Prateek Pashine as moderator.
Hernan Corporation Sdn Bhd chief executive officer and founder Datuk Anna Teo will feature as a spotlight entrepreneur speaker.
Up north, the keynote speakers for the Penang forum will be Duopharma Biotech Bhd chief executive officer (commercial) Wan Amir-Jeffery Wan Abdul Majid, ABB Malaysia vice president Laurent Maillefer, and Aqina Farm business development head Eileen Tan.
