
Leveraging its distinctive climate and environmental advantages, Ningxia is making an effort to grow into an international hub for wine production. — Xinhua
SHANGHAI: An image of flowers thriving in the rugged crevices of mountains in China’s northwest embodies a remarkable resilience that has captivated a group of young entrepreneurs from Shanghai, inspiring them to establish roots in the Ningxia Hui autonomous region, create the Dulaan winery and venture into the global wine market.
They are riding the wave fuelled by the Ningxia government to actively support and foster the wine industry with favourable policies.
Leveraging its distinctive climate and environmental advantages, Ningxia is making an effort to grow into an international hub for wine production.
Among the visionaries is Xue Yingzi from Shanghai, deputy manager of Dulaan, who identifies herself as part of the new wave of entrepreneurs in Ningxia.
Drawn by local incentives and the enchanting landscapes beneath the Helan Mountains, coupled with the quality of local wine production, Xue’s boss decided to establish a winery and chose her to oversee the project.
Xue said she initially grappled with adapting to the rhythm of life in this new setting. The overall ambience in Ningxia instilled in her a profound sense of optimism that overshadowed the challenges.
Furthermore, they intertwine wine tasting with leisure activities to craft a themed estate for a serene experience. — China Daily/ANN