Demon Slayer: Kimetsu No Yaiba. Photo: Handout
American viewers' interest in Japanese anime and live-action content has soared in past year, according to a report, as foreign shows find more demand from audiences amid the Covid-19 pandemic.
Interest in anime programmes gauged from audiences' behaviour online was up 33% in the first quarter from just a year ago in the United States, according to a report by Los Angeles-based Parrot Analytics, a start-up that measures audience demand for television content shown on the Internet, and market research company Global Connects.
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