Kanye West has inked a deal with clothing label Gap. Under West's creative guidance, the new line will include "modern, elevated basics for men, women and kids at accessible price points".
The statement released additionally noted that the partnership brings West's relationship to Gap "full circle", saying the billionaire entrepreneur, rapper, designer and most recently gospel singer worked at a Chicago Gap store as a teenager.
Read more: Black culture in fashion seeks to move from the runway to the 'control tower'
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