Who is Nigo, and why is his takeover of the Kenzo fashion house a big deal?


By AGENCY

Nigo, real name Tomoaki Nagao, made his name with his label A Bathing Ape in the 1990s – its marriage of streetwear and high-fashion making it a precursor to brands like Supreme. Photo: AFP

Streetwear pioneer Nigo was named as the new artistic director of Kenzo, luxury group LVMH announced Wednesday (Sept 15).

Known for his celebrity collaborations, Nigo takes over from Portuguese designer Felipe Oliveira Baptista, who quit the post in June after just two years.

Get 30% off with our ads free Premium Plan!

Monthly Plan

RM13.90/month
RM9.73 only

Billed as RM9.73 for the 1st month then RM13.90 thereafters.

Annual Plan

RM12.33/month
RM8.63/month

Billed as RM103.60 for the 1st year then RM148 thereafters.

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!

fashion , Nigo , Kenzo , LVMH , Tomoaki Nagao , streetwear

   

Next In Style

Leather shorts, yay or nay? The material can be a hit or a miss in men’s fashion
True blue tradition: How Japan's coveted jeans are made
Celebrity Style: Sabrina Carpenter is quickly becoming a fashion icon
AEON Fashion Preview ushers in Chinese New Year 2025 in a bold celebration of style
AEON Malaysia introduces 11 exclusive global beauty brands
How the CBK headband became a social media favourite among young fashion lovers
Mineral water is the latest beauty must-have in China, but is it just a hype?
New Omega Seamaster Diver 300M in Titanium and Bronze Gold
'Beyond thrilled': Getting to know Julian Klausner, the new Dries Van Noten
A look at how the kebaya is a timeless, cross-cultural traditional wear

Others Also Read