What blue and yellow cartoon character is inspiring this fashion collection? Photo: Levi's
As fashion is an integral part of our life, it is unsurprising that it borrows from pop-culture. Video games, television shows, sports and more – these all help inspire designers to come up with unique collections.
It is also one way of co-opting the fans of another big brand. No wonder collaborations and partnerships in this manner are becoming more frequent.
Already a subscriber? Log in.
Subscribe now and receive FREE sooka plan for 1 month.
T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
