In now-deleted Instagram posts earlier this year, Kanye West accused Adidas of failing to build contractually promised permanent stores for products from his Yeezy fashion line. Photo: Reuters
Adidas AG terminated its partnership with rapper and fashion designer Kanye West (also known as Ye) on Tuesday (Oct 25) after he made a series of antisemitic remarks, a move that knocked the musician off the Forbes list of the world's billionaires.
Adidas put the tie-up, which has produced several hot-selling Yeezy branded sneakers, under review this month.
Already a subscriber? Log in.
Get 30% off with our ads free Premium Plan!
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
