While Botox has become a popular treatment in recent years, whether to reduce wrinkles or add volume to lips, many women are nevertheless looking to adopt a more natural beauty routine.
The idea is to recreate the effects of a botulinum toxin boost without going overboard – and without the effects being long-lasting.
It's an approach that has seen lip gloss, which fell out of fashion at the end of the 2000s, make a remarkable comeback on the beauty scene and, more specifically, on social media.
To date, the product has already generated several hundred million posts on the TikTok social network, and is the subject of a host of trends, tips and tutorials.
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The only downside is that gloss wears off quickly – usually in just a few hours – and requires multiple applications throughout the day.
But that may no longer be the case! A famous cosmetics brand recently unveiled a beauty trick that promises not only to accentuate the effects of gloss, but also make them last all day long.
This viral tip comes from Fenty Beauty, the brand owned by singer Rihanna, and it's called "double glossing".
As the name implies, it involves applying not one, but two products to the lips to make them even fuller-looking, and for longer.
Viewed more than 150,000 times, the video posted by Fenty Beauty has been the subject of numerous posts, whether by regular users or world-renowned influencers, such as Sarah Wolak and Mikayla Nogueira, whose posts have, in turn, been seen millions of times.
"Double glossing" requires no special technique or skills. The idea is to apply the first product to deeply nourish the lips and create a kind of barrier, then apply the second over the top to make them glossier with a volume-boosting effect.
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And there you have it – admittedly, many content creators were skeptical when they discovered this tip, but then adopted it immediately after testing it out for themselves.
It's not the first time this kind of tip has gone viral on the Chinese social network. In fact, users seem to be passionate about all the techniques that can be used to achieve fuller lips without the need for cosmetic surgery.
Recent tricks include the "lip combo", using lip liner and lip gloss, the lip liner technique, and the lip-smacking "honey lips" look. – AFP Relaxnews