The “heat-stroke makeup” TikTok trend imitates the look of a sunburn using blush. Photo: AFP
Many of us have long tried to camouflage or hide the marks left by the sun tracing the outline of your swimsuit or T-shirt after a summer vacation.
Well, now some TikTok users are coming to the rescue with a new makeup trend that may make you see these marks differently.
"Heat stroke makeup” once again puts the spotlight on blush as well as, as the name suggests, sunburns!
Blush is at the heart of many trends, from “sunset blush” to “strawberry makeup” to “pomegranate makeup”, and is clearly making a comeback on TikTok. This time it's used to imitate the effects of a sunburn.
Read more: How much blush is too much? The makeup product is spurring a beauty craze
"Heat stroke makeup” seeks to reproduce the look of a day spent in intense sunlight (without the negative consequences) by applying blush not only to cheekbones, eyelids and lips, but also the torso.
"Heat stroke makeup”, inspired by skin's natural tendency to turn red in excess exposure to the sun, is a bold makeup look that's both colourful and realistic-looking.
The look features the blush treatment given to cheeks and nose, plus touches of bronzer to accentuate a suntanned complexion, and glowing, slightly dewy skin to give the impression of a “beach getaway”.
But for this look, makeup isn't only applied to the face, as it's used all the way down to the neck, collarbones, and sometimes even the stomach, in the interest of reproducing that sunburned look by leaving traces of the tank top or jewellery on the skin.
The idea is to capture that natural redness and luminosity that comes after sun exposure, without the effects of UV rays. As a bonus, freckles created with an eyebrow pencil can emphasize the sun-kissed effect!
The trend really took off when the Chinese edition of men's magazine GQ posted photos of models on Instagram paying tribute to summer, high temperatures and (too much) time spent in the sunshine.
Read more: Beyond protection: Why K-beauty sunscreens are the hot product of the moment
“This makeup is of exceptional quality, oh my god," ‘Why don't you mention the makeup artist, I need to know how they did it?’ read some of the comments.
A photoshoot that didn't go unnoticed and was quickly picked up on TikTok.
While this look may be fun to recreate, it's important to remember that the actual appearance of a sunburn is linked to a serious medical condition.
Whether you want to try this makeup for a summer outing or just for fun with friends, it's important to continue to protect your skin with suitable sun products. – AFP Relaxnews
