The star of this CNY ad is a little boy and his imaginative mind


Hello Mr Lion!

AIRASIA has launched its Chinese New Year festive advertisement, and it features a cute young boy with the most imaginative mind.

The three-minute video entitled The Boy And The Lion was conceptualised by AirAsia's in-house brand team. It starts with a young boy sitting excitedly for the first time in an airplane with his parents, and they're on their way to see his grandmother.

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