Malaysia has maintained its position as the best destination for Muslim travellers even amid the Covid-19 pandemic. The country once again came first in the list of best Muslim-friendly holiday destinations, according to the MasterCard-CrescentRating Global Muslim Travel Index (GMTI) 2021.
Malaysia has remained in the top destination since the launch of the index in 2015. The GMTI monitors the overall performance of the Muslim travel market.
Tourism, Arts and Culture Minister Datuk Seri Nancy Shukri said Malaysia is committed to continue developing the Muslim-friendly travel segment, sometimes referred to as halal travel.
"We have developed Malaysia to be a Muslim-friendly tourism and hospitality destination, offering unique and meaningful experiences," she said during her keynote speech at the Halal In Travel Global Summit 2021.
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Nancy added that Malaysia is a place where Muslim travellers will feel comfortable in as the country caters to their basic faith needs.
"Malaysia, being a Muslim majority country offers many eateries that are certified halal, and feature many tourism related activities that does not contradict with Islamic principles.
"This has contributed towards making Malaysia being recognised as the top Muslim friendly destination," she said.
Nancy also highlighted the contributions of the Islamic Tourism Centre (ITC), an agency under the Tourism, Arts and Culture Ministry in charge of Islamic tourism-related affairs, towards the recognition.
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Keeping travel halal amid pandemic
The GMTI 2021 ranked 140 destinations that account for more than 95% of Muslim visitor arrivals.
Malaysia is followed by Turkey and Saudi Arabia in second and third place respectively. Indonesia and United Arab Emirates rounded off the top five destinations.
Meanwhile, Singapore remains the only non-OIC destination in the top 20 GMTI 2021 ranking.
CrescentRating founder and chief executive officer Fazal Bahardeen said GMTI 2021 will help the destinations prepare post-pandemic tourism recovery.
"The pandemic has had a colossal impact on the travel sector. Muslim (tourist) arrivals dropped to 42 million in 2020 from an all-time high of an estimated 160 million in 2019.
"As we start this recovery journey, we project that the Muslim travel market will return to the 2019 levels by 2023," he said.
According to Fazal, the latest index took into consideration the evolving concept of travel bubbles and corridors.