SUNWAY Lagoon and dairy manufacturer Farm Fresh have entered into a joint venture to develop a new Wild Wild West-themed night park.The park will feature Farm Fresh’s mini cow barn and a slew of attractions and activities.
This new agreement will help align the core strengths of both parties for long-term development, combining Sunway Lagoon’s multi-faceted elements with Farm Fresh’s advanced educational components for a new concept of learning.
Similarly, this will also help improve economic development and help represent untapped potential for business and leisure travel developments.
“This partnership signifies our confidence in the dairy and tourism industry,” said Sunway Theme Parks chief financial officer and business development head Kong Beng Kuin.
“It is a practical step forward towards our next milestone, which is to provide a more tailored experience to a new generation of knowledge-hungry adventurers, while maintaining our environmental conservation efforts.”
“Since launching Farm Fresh at Universiti Putra Malaysia, we have received throngs of visitors young and old, all excited to visit the cows and really immerse themselves in our farm-vibe home,” said Farm Fresh Bhd group managing director and group chief executive officer Loi Tuan Ee.
“Farm Fresh is excited to have this opportunity with Sunway Lagoon Theme Park to bring edutainment to the next level.
“It will provide a new experience to visitors to see how fresh milk is produced and created to innovate new products that cater to today’s lifestyle, just like our latest boba drink brand, Jom Cha.”
Sunway Lagoon’s Night Park will be a welcoming hub of ‘a-moo-sing’ activities with a spacious area featuring rustic makeshift barns and buildings inspired by the Old West.
The night will hum with lively exchanges as guests make their way to the “Education Zone” and “Farm Fresh Milking Experience Zone.”
They can engage with two of the newest team members, Holly and Koci, and learn more about fresh milk while quenching their thirst with refreshing beverages at the park’s Jom Cha counter.
Boba lovers can savour 20 drink flavours with six different categories to select from, including fresh milk, yoghurt and plant-based milk.
What else can guests expect at Sunway Lagoon’s Night Park?
Charming gunslingers, an old western town and visitors will be regaled with games and activities inspired by the Old American West.
Kids can have fun at seven exciting rides available as well.
The venue also serves as the perfect catering area for corporate or family retreats, with a 250-person capacity.
It is estimated that the new Night Park could attract 10,000 visitors at its opening.
“We are thrilled to welcome guests to Sunway Lagoon’s Night Park and introduce the brand’s signature blend of first-class entertainment and warm hospitality,” Kong said.
“The Night Park is the perfect place for visitors to discover an endlessly fascinating adventure and talk about their experience for years to come.”
Visitors can also look forward to a night filled with country music bands, dancing shows and more.
There is a comprehensive list of shows as well as savoury delights at Cubes Pizza, Nestle Ice-cream, Crispy Fried Chicken and Sunway Lagoon Beverages Counter.
Entry fee to the night park is RM45 for adults and RM40 for children.