Approach business development proactively and look for openings where you can surprise and delight customers by offering something truly different. — 123rf.com
Staying hungry and staying ahead of the game can be a challenge for big companies. At Virgin, the focus is on disrupting staid businesses with something new and delightful. And, balancing between making a profit and making a difference in people’s lives.
Q: How have you sustained Virgin’s success – the company’s energy and what makes it different – over 40 years? Does it all come down to creating a different corporate environment?
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