A cracker of a tale


Some of the products that the company manufactures.

Lim Wing Hooi reports on the story of how a 58-year-old Malaysian biscuit company’s success came on the back of lessons learnt the hard way

SOME people start a business due to a passion or the simple belief that an enterprise has the potential to become a multi-million dollar business one fine day.

Get 30% off with our ads free Premium Plan!

Monthly Plan

RM13.90/month
RM9.73 only

Billed as RM9.73 for the 1st month then RM13.90 thereafters.

Annual Plan

RM12.33/month
RM8.63/month

Billed as RM103.60 for the 1st year then RM148 thereafters.

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
   

Next In Focus

Fuelling the machine
Banking on batik
Press-ing matters
Unesco: Two-thirds of content creators fail to verify facts
China Daily: US veto abuse aggravating Palestine-Israel crisis
‘Heart of Service’
Malaysian Media Council: ‘There is always hope’
The Sikh fight – freedom or terror?
Breaking silence, shattering shame
Dead poet talking

Others Also Read