PETRONAS Dagangan launches Mesra Bonanza Lagi Onz campaign


(From left) PETRONAS retail fuel general manager Norazlan Subaha marketing strategy and communication general manager Cheok Yen Kwan and Mesra Retail & Cafe Sdn Bhd chief executive officer Ian Malcolm Cruddas.

PETRONAS Dagangan Bhd (PDB) launched its easiest and inclusive edition of its most awaited Mesra Bonanza Lagi Onz loyalty rewards campaign to offer prizes worth more than RM500,000 to 1,200 lucky winners.

Held in partnership with global payments technology company Visa, the campaign will run for three months from now until Jan 31, 2023 and will see one grand prize winner drive home the latest all-electric EQA by Mercedes-EQ, while two second prize winners will each win holiday vouchers worth RM15,000.

In addition, close to 400 monthly winners will be rewarded with other exciting prizes such as Honda motorbike, iPhone 14, fuel, Setel and shopping vouchers as well as Mesra points.

PDB retail fuel general manager Norazlan Subaha said,“PDB is focused on enhancing our customer experience and simplifying journeys across all touchpoints. We are constantly in search of the best ways to delight our loyal customers.

“We are excited to unveil Mesra Bonanza Lagi Onz, a no-frills, inclusive loyalty rewards campaign which we are certain will excite our customers,” added Norazlan.

To participate, customers only need to spend a minimum of RM40 on fuel at any PETRONAS stations or a RM10 retail transaction at Kedai Mesra in a single receipt to be in the running for the monthly prizes, or spend a cumulative of RM700 throughout the campaign period for a chance to win the grand prize.

Customers who use their Setel app can gain two times entries while those who transact with Visa credit or debit cards, or via CardTerus on the Setel app are entitled to gain four times entries.

“We are pleased to partner with PETRONAS once again on the Mesra Bonanza Visa campaign.

"Our valued cardholders have the opportunity to walk away with a variety of prizes worth more than RM500,000 whenever they pay for their fuel and other purchases at PETRONAS using their Visa cards.

"We continue to work with our valued partners to create rewarding campaigns and benefits for our cardholders and drive increased digital payments usage in Malaysia,” said Visa country manager Ng Kong Boon.

For more information about the Mesra Bonanza Lagi Onz Campaign, log on to www.mymesra.com.my.

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