KUALA LUMPUR: The Rahmah Sale initiative implemented by the Domestic Trade and Cost of Living Ministry (KPDN) which began on Jan 11 has helped the B40 group and hardcore poor save up to RM100 a month, it was revealed.
Minister Datuk Seri Salahuddin Ayub said the initiative was also supported by leading hypermarkets such as Mydin, Lotus’s, Aeon Big and 99 Speedmart.
He said according to a survey, consumers could save up to RM24 on each purchase with the Rahmah Sale initiative which offers various essential items at low prices.
“This means that if a customer spends five times a month, he can save almost RM100 per month,” he said in reply to Cha Kee Chin (PH-Rasah) during question time at the Dewan Rakyat yesterday.
Cha wanted to know details about how the Rahmah Sales was implemented and its effectiveness in reducing the cost of living.
Salahuddin said the Rahmah Sale initiative not only benefited consumers but also the hypermarkets.
