MGPA launches 13th Malaysia Gifts Fair


  • Nation
  • Thursday, 09 Mar 2023

KUALA LUMPUR: The highly anticipated gifts and premium fairs, 13th Malaysia Gifts Fair 2023, is back to provide a vast opportunity for exhibitors to showcase latest products and trends in the gifts and premiums industry to potential buyers from all around the world.

This three-day trade exhibition is the ASEAN’s largest gifts and premium fair.

The fair which is being organised by Malaysian Gifts and Premium Association (MGPA) and endorsed by Malaysia External Trade Development Corporation (Matrade) is officially launched today in Kuala Lumpur Convention Centre.

The launch ceremony was officiated by Matrade deputy CEO (export acceleration) Sharimahton Mat Saleh, in the presence of MGPA president Peh Leong Seng, MGF 2023 organising chairman Albert Choong, exhibitors and supporting partners.

Up to today, with a total of 99 companies from Malaysia, Singapore, Hong Kong, Taiwan, Korea, India and the United Kingdom signed-up over 200 booths in the fair, making it a must visit three full days event to industry stakeholders and buyers who are looking to get more exciting gifting ideas and solutions for the business market.

This year's event is themed at “Endless Inspired. Thoughtfully Curated”, signifies MGPA’s commitment to constantly stimulated and motivated, to always be seeking out new ideas and perspectives to always evolving, always pushing boundaries and exploring new frontiers.

“As Malaysia’s gifts and premium industry experience a significant shift towards the implementation of new trends to meet up with the current demands, MGPA together with the industry players are exploring more potential strategies to create an avenue that helps the members and industry players to grow and thrive in both local and international markets, said Peh.

“Expanding Malaysia Gifts fair to the ASEAN region requires comprehensive planning, a well-executed strategy, and a willingness to adapt to the new market's needs.

“With the right approach, it can be a great opportunity to showcase Malaysian culture and heritage to the world.”

Choong said: “I’m delighted to announce that the Malaysia Gifts Fair is deeply honoured to receive the recognition from Malaysia’s Book of Records as “Largest Gifts Fair” in the country just a week ago.

“It’s such a great achievement and provides recognition not only to the fair and the association.

“We couldn’t have achieved this without the support of our members, exhibitors and partners who have been with us on this journey.”

During the last MGF, more than 14,000 visitors were attracted in the three-day fair, which proved that MGF is one of the most sought-after trade fairs in this region. Post-exhibition exhibitors’ survey showed that 95% exhibitors will continue to exhibit in the next MGF. Access to a wide range of potential customers, brand exposure and networking opportunities are the top 3 ranked benefits for their business.

MGF Online, an online B2B marketplace developed by MGPA in 2020 to keep up with the digitalisation business landscape. The platform benefited exhibitors by increasing reach, increased sales, lower overheads, better customer experience, cost-effective marketing and data analytics.

The 13th Malaysia Gifts Fair is set to take place from June 20-22 at Kuala Lumpur Convention Centre.

All business visitors are welcomed to join. For more information, including exhibit and visit the fair, go to official website at www.malaysiagiftsfair.com.my

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