Tasty yet affordable grilled fish in Gua Musang becomes a Ramadan hit


A customer favourite: Zuhairi showing the popular grilled cencaru at his stall in Bandar Utama, Gua Musang. — Bernama

GUA MUSANG: A grilled fish stall that sells cencaru (torpedo scad) at RM1 to RM1.50 each has been attracting hordes of customers here.

With such affordable prices, the stall – run by two brothers – has been able to sell 2,000 grilled fish daily during this Ramadan month.

One of the brothers, Zuhairi Hashim, said he bought as much as 200kg of fresh cencaru from a supplier in Tok Bali, Pasir Puteh.

The 33-year-old, who also hails from Tok Bali, said his family members helped to clean and marinate the fish.

“We prepare the spices together at night. It usually takes about four to five hours. Then we start grilling the fish in the morning,” he told Bernama when met at his stall in Bandar Utama here.

His brother, Ahmad Aiman, 24, said they also sell grilled terubuk (also known as toli shad or Chinese herring) at RM17 each to provide another option for customers.

The stall is open 3pm to 7pm daily, he added.

“Our intention is to do business and charity at the same time. Even though the profit is small, we can help others by offering our affordable fish and for them to taste our homemade marinade (for the grilled fish).

“The cencaru that we are selling are small in size so one to two fish would be sufficient per customer,” he added.

A regular customer, Muhammad Saifullah, 24, said the fish was definitely affordable.

“One will not be able to find such pricing elsewhere in Gua Musang. The grilled fish is just too tasty,” he said, adding that other stalls sell the fish at RM4 each.

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