Senheng App rolls out S-Coin Redemption Centre


THE Senheng App, a leading digital platform for consumer electronics and home appliances, recently announced the grand launch of its new feature – the S-Coin Redemption Centre, designed to enhance the shopping experience for its PlusOne members.

Senheng’s PlusOne loyalty program rewards members with cashbacks, warranties and deals, and with this new platform, PlusOne members can enjoy even more benefits.

The S-Coin redemption Centre will kick-start the new feature with over 350 products across 30 merchants, with more to come in the future.

PlusOne Members can redeem their S-Coin for up to 100% of the product value, depending on the campaign and specific item. For example, a biscuit with a normal price of RM10 entitled for a 100% S-Coin redemption, can be purchased by redeeming 10,000 S-Coins.

The S-Coin Redemption Centre, said Rossnan Cheong – CEO of Senheng App, is an important step, as they grow the S-Coin rewards programme to be the most valuable one in Malaysia.

“With an ever-expanding catalogue of merchants and products, Senheng customers will be truly rewarded for their loyalty,” he added.

Chairman of Senheng Malaysia, KH Lim, pointed out that the S-Coin Redemption Centre will allow loyal customers to experience seamless shopping within the Senheng ecosystem.

"We continuously strive to deliver superior value and service to our PlusOne members, who are at the heart of our business,” Lim said.

For more information about the S-Coin Redemption Centre and how to become a PlusOne member, download the new Senheng App here.

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