Panasonic’s new refrigerator models cater to the evolving needs of consumers who seek both sophistication and practicality in their kitchen appliances and design.
PANASONIC Malaysia has enhanced kitchen design and culinary lifestyles with the expansion of its PRIME+ Edition Premium Refrigerator Series, introducing two new models – the NR-WY720ZMMM and the NR-XY680YMMM, offering nett capacities of 650 litres and 621 litres, respectively.
These refrigerators are not just about chilling groceries; they signify a blend of innovation and elegance aimed at satisfying the demands of design-conscious homeowners and food enthusiasts.
These new refrigerator models cater to the evolving needs of consumers who seek both sophistication and practicality in their kitchen appliances and design.
These product models, which were designed with cutting-edge features and a focus on a healthy lifestyle, have already gained popularity since their introduction last year, exceeding sales expectations by threefold in just one year.
According to Panasonic Malaysia Managing Director Keisuke Nishida, these refrigerators represent more than just kitchen appliances; they signify a new era of sophisticated living that aligns with their "Healthy Everyday" philosophy.
“We're unveiling a new era of sophisticated living that also supports your modern, healthy eating lifestyle that draws on our “Healthy Everyday” philosophy.
“This philosophy promotes consuming nutritious and freshly cooked balanced meals daily,” he says.
He adds: “On top of that, these refrigerators are two of our biggest models that go beyond the conventional, providing not only a high level of functionality but also an elegant design that enhances the overall aesthetic of your kitchen. “
Panasonic's latest refrigerator model stands out for its sleek and modern design.
The latest models, NR-WY720ZMMM and NR-XY680YMMM, stand out with their sleek and modern design, targeting design enthusiasts who prioritise personalising their kitchen spaces. Their contemporary aesthetics make them an optimal choice for those with a discerning taste for stylish appliances that enhance the overall ambiance of their homes.
For homeowners who enjoy entertaining in style and frequent hosting of gatherings, these models provide expansive storage capacity, catering to diverse dietary needs and preferences. Whether it's storing high-grade food ingredients for gastronomic delights or keeping a variety of fresh produce, meats, and snacks readily available, these refrigerators align with a lifestyle that appreciates culinary excellence.
“They also represent our commitment to enhance our customers’ holistic wellbeing as part of our brand action tagline ‘Create Today. Enrich Tomorrow.’.
“We have placed the pillars of Inner Wellbeing and Spatial Wellbeing at the forefront of its functionality and design as we believe wellness begins with healthy eating and appliances at home should contribute to an enhanced living atmosphere,” Nishida highlights.
Moreover, these refrigerator models go beyond just practicality; they also contribute to sustainable development, appealing to environmentally conscious consumers.
This lineup surpasses the family-oriented convenience focus, embodying a more premium and diverse lifestyle offering.
Panasonic new refrigerator models combine advanced cooling and hygiene technologies to cater to various needs in preserving high-grade ingredients.
The three key functions of these refrigerator models are:
> Prime Freeze: Freezes food up to 5x times faster to help preserve its flavour, nutrients and texture
> Prime Fresh: Gently freezes food at approximately -3°C, preserving nutrients and flavours for up to 7 days
> nanoe X Technology: Keeps ingredients in a safe and hygienic environment
The fridge provides three values - Prime Food Care, prioritises harmonious design, and promotes sustainability. Prime Food Care ensures food stays fresh and delicious. The refrigerators’ harmonious design contributes to the overall aesthetic of the kitchen with a timeless and luxurious appeal.
Sustainability is at the forefront, with advanced cooling technology to keep food fresh for longer and reduce food waste. The integration of AI ECONAVI to optimise energy consumption.
Panasonic's commitment to sustainability is not just a promise; it's a reality in these refrigerator models. The refrigerators contribute to reducing food waste and enhancing energy efficiency, aligning with the brand's dedication to a greener approach to refrigeration and its “Healthy Everyday” concept.
The inclusion of the SmartApp allows users to remotely monitor and adjust settings, making energy-efficient choices and contributing to an eco-friendly lifestyle.
This commitment highlights Panasonic's belief in making every day a celebration of well-being, where the blend of aspirations and cutting-edge technology transforms ordinary moments into extraordinary, health-focused culinary experiences.
To know more about Panasonic’s innovative refrigeration solutions, visit here or the nearest Panasonic authorised dealer shop.
