TRANSFORMING HOME CUSTOMISATION WITH AI


Teng (left) and Lim said that the soon-to-be-launched GL Connect Portal will offer homebuyers flexible options for personalisation, allowing them to design their dream homes with ease. – Photo by KAMARUL ARIFFIN/TheStar

HOMEBUYING has long been a tedious process, filled with rigid options, endless paperwork and a distinct lack of personalisation that often leaves buyers settling for homes that only partially meet their needs or preferences.

From standardised floor plans to limited design choices, the traditional approach offers little to no flexibility for those seeking to create a space that truly reflects their lifestyle and vision.

But, with advancements in technology like artificial intelligence (AI) – particularly Generative AI – the homebuying experience is poised for digital transformation.

Gamuda Bhd’s property arm, Gamuda Land, is paving the way for this innovative experience as the company provides prospective homeowners with enhanced internal customisation options for its latest Park Homes development, The Clove, via the soon-to-be-launched GL Connect Portal.

The Clove is a cluster of eight homes, consisting of four corner units and four intermediate units arranged around a gated communal garden, shared exclusively among the eight homes.

Each unit will feature a private garden and offer spacious built-up areas ranging from 1,950 sq ft to 2,210 sq ft, with an indicative starting price from RM750,000.

A new era of digital customisation

Gamuda’s groundbreaking customisation portal harnesses the power of Gen AI to offer homebuyers flexible options for personalisation, allowing them to design their dream homes with ease, reshaping the entire journey from selection to moving-in.

The initiative is part of Gamuda’s “Trifecta of Innovations”, which encompasses digital innovation, design innovation and its in-house next-gen digital industrialised building system (IBS).

This integrated approach is a hallmark of Gamuda Group, made possible through the collaboration of its property development, construction and digitalisation arms.

All design and digital innovations are conceptualised and developed in-house by dedicated specialised teams, ensuring a seamless integration of cutting-edge technology and design excellence.

Gamuda Bhd group chief digital officer John Lim Ji Xiong explains that the company aims to reinvent the customer experience by allowing them to tailor The Clove to their preferences.

“It’s all about driving the whole customisation experience for customers.

“With the GL Connect Portal, customers can make decisions on what they want their homes to look like from the very start of the homebuying journey – with the click of a button – by simply interacting with the AI,” says Lim.

Lim shares that the portal was developed in-house using Google’s Gemini Pro multimodal language model, as part of Gamuda’s strategic partnership with Google Cloud.

This enables the AI on the portal to converse in three languages (English, Bahasa Malaysia and Chinese), with speech-to-text functionality.

“Sometimes, customers need more time to decide on what type of design or layout they want, instead of feeling pressured to make quick decisions at a sales gallery.

“By using this portal, every homeowner has the freedom to choose what they want, at their own pace,” he adds.

Tailor your living space to your needs. For instance, you can select a design featuring a master bedroom along with two additional rooms, as illustrated in the above image, or prefer a layout with two equally sized bedrooms, as seen in the image below.Tailor your living space to your needs. For instance, you can select a design featuring a master bedroom along with two additional rooms, as illustrated in the above image, or prefer a layout with two equally sized bedrooms, as seen in the image below.

Lim says that with the power of AI, the company can break past the limitations of traditional home buying, as the AI can chat with customers, discuss and even recommend their ideal home based on their requests. There will be no additional charges for homes customisations.

Lim adds that the digital environment of the portal also aids in reducing errors when it comes to the construction phase of development, as all design information is recorded and shared with contractors via a cloud-based system.

Reimagining home: Sustainable living for the future

Beyond these innovative features, The Clove exemplifies Gamuda Land’s commitment to sustainable living.

These homes come equipped with solar panel readiness, featuring reinforced roofs with built-in isolators as well as electric vehicle (EV) charging stations.

This integration of modern sustainable design principles is just the beginning of what Gamuda Land envisions for the future of living spaces.

Gamuda Land chief operating officer Jess Teng Poh Fern, emphasises the company’s dedication to environmental responsibility, stating: “We are committed to reducing our carbon footprint, and our next-gen digital IBS technology plays a crucial role in this.

“By minimising construction waste and enhancing efficiency, we ensure quicker delivery times without sacrificing quality.”

This focus on innovation not only meets today’s needs but also future-proofs the homes for generations to come.

Understanding the diverse needs of busy professionals and young families, Gamuda Land aims to create vibrant, sustainable communities.

“We strive to simplify the transition to sustainable living for our residents. That’s why we offer options for customers to enhance their homes with green and smart features, such as EV charging stations, solar panels and Samsung Smart Home devices, all accessible through our GL Connect portal,” Teng explains.

She noted that the portal also offers an interior design option, further enhancing convenience for homebuyers.

“This empowers families to embrace a sustainable lifestyle from day one.

“Once customers have made their selections, they’ll be guided to a summary page that outlines their chosen customisations and packages.

“After confirming their order, they simply need to schedule an appointment with one of our relationship associates at our Experience Galleries to finalise their booking,” she adds.

The home customisation portal will be publicly accessible on Gamuda Land’s website on Oct 15, allowing anyone to explore the innovative features of Gen AI.

Powered by Gen AI, the GL Connect Portal lets users engage in natural language to ask questions to get personalised layout recommendations for their dream homes.Powered by Gen AI, the GL Connect Portal lets users engage in natural language to ask questions to get personalised layout recommendations for their dream homes.

The Clove is set to debut in three of Gamuda Land’s thriving satellite townships in the Klang Valley: Gamuda Cove (Kuala Langat), Gamuda Gardens (Sungai Buloh North) and The Clove Signature series at twentyfive7 (South of Kota Kemuning).

The Clove Signature series will feature premium fittings and is located within a well-established township, providing residents with convenient access to amenities at the popular Quayside Mall.

For more information, visit Gamuda Land’s website or attend the Sunset Euphoria event at the twentyfive7 Experience Gallery on Oct 11-13 and Oct 18-20.

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