KOTA KINABALU: The Sabah Tourism Board (STB) is ready to provide necessary data and statistics for the Australian government to reconsider its current travel advisory against visiting east coast Sabah.
State Assistant Tourism, Culture and Environment Minister Datuk Joniston Bangkuai made this known during a meeting with Australian High Commissioner to Malaysia Danielle Heinecke in Kuala Lumpur on Wednesday (Oct 16).
Bangkuai, who chairs the STB, discussed expanding tourism prospects while addressing travel safety issues, especially concerning the Eastern Sabah Security Zone (ESSZone).
He assured Heinecke of STB's commitment to supplying relevant data to support revising the existing travel advisory.
The data will include the number of Australians visiting the ESSZone and updates on security incidents in the area.
"We aim to ensure visitors feel safe and informed while exploring Sabah's attractions," Bangkuai stated in a release by STB.
The meeting was also attended by STB chief executive officer Julinus Jimit, who discussed the possibility of establishing direct flights between Australia and Sabah.
Jimit mentioned maintaining regular contact with the Eastern Sabah Security Command for updates on security in tourism spots along the State's east coast.
Heinecke noted Australia's interest in Borneo as an exotic and intriguing destination.
She remarked that Sabah, in particular, appeals to Australians seeking unique experiences focused on nature, culture, and adventure.
Heinecke suggested fostering ties between the Sabah tourism agency and Australian universities.
She proposed the idea of student exchange programmes or short-term internships, allowing Australian students to experience Sabah's culture, environment, and community-based tourism initiatives firsthand.
Both parties agreed to collaborate to boost travel between Sabah and Australia.
