PETALING JAYA: The Star’s Malay-language portal mStar just threw a spectacular “Birthday Splash” to celebrate its 19th anniversary.
The event, held at Sunway Lagoon Theme Park last Saturday, brought together around 100 lucky fans and local celebrities for a day of fun and festivities.
mStar readers were given the chance to interact with celebrities such as Ismail Izzani, Aisha Retno, Ryan Bakeri, The Gadys and Zaki Yamani.
Also present was Tung Eng Hwa, the executive editor of content design, who attended on behalf of Star Media Group chief content officer Datin Paduka Esther Ng.
Aside from the performances by local celebrities, there were also various specially planned activities at the theme park to liven up the atmosphere with fans.
In the Sunway Challenge, participants were divided into six groups that had to complete all of the challenges within one hour.
Besides the group challenges, two individuals were selected as the Most Sporting Participants and two others won in the Viral of The Day category.
All four winners were awarded two Night of Fright tickets donated by the theme park.
On top of that, 23 prizes were also given to lucky participants who joined the mStar quiz challenge.
Niezam Abdullah, the chief news editor of mStar, said the activities were conducted as a token of appreciation to the readers who supported mStar, making it the leading entertainment and lifestyle portal.
The celebrities, he added, who continually provide mStar with the opportunity to give their own side of stories, have also contributed to the portal’s recognition.
“I feel it is necessary to bring together artistes and fans in one event organised by mStar as a gesture of appreciation to those who have supported mStar all this while,” he said.
Niezam also noted that due to the encouraging response from this activity, mStar intends to make it an annual event that may be expanded to other states in the future to strengthen the mStar brand.
The mStar Birthday Splash was also live-streamed on TikTok, allowing those unable to attend in person to join in the celebration.
The event was made possible with collaboration and support from HIM Wellness Sdn Bhd chief executive officer and founder Dr Ahmad Samhan Awang as the main sponsor, alongside Axisto Empire Enter-prise and Sunway Lagoon as strategic partners.