FILE PHOTO: The Facebook logo is displayed on a mobile phone in this picture illustration taken December 2, 2019. REUTERS/Johanna Geron/Illustration/File Photo
(Reuters) - Facebook Inc said on Friday it was allowing U.S.-based political candidates to run branded content on its social networking platforms, but the content would not be catalogued in its advertising library.
Political campaigns and groups can now use the social media company's branded content tool, which allows influencers to more clearly tag in an official sub-header that the post is a paid partnership.
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