In Philippines election, late dictator's son aims to restore family pride

FILE PHOTO: Former senator Ferdinand "Bongbong" Marcos Jr and son of late former dictator Ferdinand Marcos is greeted by his supporters upon his arrival at the Supreme Court in metro Manila, Philippines April 17, 2017. REUTERS/Romeo Ranoco/

MANILA (Reuters) -As frontrunner in the Philippines' presidential race, the son of late dictator Ferdinand Marcos appears poised to complete a remarkable rebranding of the family name 36 years after a "people power" uprising ended his father's autocratic rule.

With official campaigning beginning on Tuesday, Ferdinand Marcos Jr., 64, holds a double-digit lead in the polls, three months ahead of the May 9 elections.