Berlusconi takes to TikTok to court Italian youth vote


  • World
  • Thursday, 01 Sep 2022

FILE PHOTO: Former Italian Prime Minister and leader of the Forza Italia (Go Italy!) party Silvio Berlusconi attends a rally in Rome, Italy, April 9, 2022. REUTERS/Remo Casilli/File Photo

ROME (Reuters) - Former Prime Minister Silvio Berlusconi, aged 85, has joined a rush of Italian politicians taking to TikTok to court younger voters in this month's national election.

Berlusconi, who brought slick American-style media messaging to Italy when he entered politics in the 1990s, kicks off his short video with a typically cheery, "hi guys, here I am."

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