Panasonic Malaysia reveals its notable nanoe hair dryer lineup at its roadshow.
Panasonic Malaysia will showcase its cutting-edge nanocare and double mineral hair dryer, a product that combines advanced technology with holistic beauty solutions for hair and scalp care.
The Panasonic nanocare Hair Solution Roadshow will take place from Nov 2-5 at Sunway Pyramid, LG2 Central Avenue.
This year’s roadshow theme, ‘Bye Bye Dryness, Hello Awesome!’ will showcase Panasonic’s renowned nanoe and double mineral hair dryer EH-NA98, a device that offers comprehensive total hair and scalp care during the blow drying process.
Incorporated with Panasonic's nanoe technology, this hair dryer emits nano-sized, water particles that deeply penetrate the hair.
Working alongside double mineral ions, it effectively tightens hair cuticles, minimises damage and improves hair health.
The nanoe ions contain about one thousand times more moisture compared to regular negative ions. Unlike standard ions that simply coat the hair’s surface, nanoe ions penetrate deeply, resulting in well-hydrated, smooth and shiny hair.
Additionally, the nanoe technology helps protect the scalp and reduce frizziness. It also restores the moisture balance in hair, resulting in smooth and glossy hair.
Scalp care mode gently and effectively dries with warm, 50°C air, soothing the scalp and encouraging strong roots. The added nanoe technology provides moisture, mitigating dryness and results in a healthier scalp.
Panasonic Malaysia e-commerce general manager Chew Keng Heng says the brand’s focus is on providing products that help overall wellness as it’s part of the consumer's aspiration nowadays.
"We are looking forward to providing holistic solutions or benefits in terms of wellness," Panasonic Malaysia e-commerce general manager Chew Keng Heng shared.
"Wellness is one of our key directions as far as Panasonic is concerned. For the beauty category, in particular, we believe this nanocare series is in line with what we want to do because it is not just to dry your hair or to help make you more beautiful. Overall wellness is part of the consumer's aspiration nowadays, and that's what we like to aim for."
During the Panasonic roadshow, attendees will have the opportunity to experience Panasonic’s nanocare series and nanoe technology firsthand.
This includes live hair styling and treatment sessions conducted by professional hairstylists who will expertly address individual concerns and demonstrate instant results using the hair dryer.
Witness the transformative effects of Panasonic’s nanoe and double mineral ion hair dryer in action.
"We're going to be here for four days; it's a good opportunity," says Chew.
"We would love for the public to try out our products. There are also various goodies and games we are offering.
Exclusive promotions on this hair dryer will be available during the roadshow. Customers can also participate in a special gashapon machine, with up to two thousand gifts up for grabs.
To join the gashapon activity, customers need to follow at least two Panasonic official social media platforms as well as make a post about the roadshow on their own social media platform.
Alternatively, customers can complete a survey about the Panasonic Roadshow to earn one chance to play the gashapon machine.
Customers who purchase the nanoe and double mineral hair dryer EH-NA98 during the roadshow will receive one free gift with purchase.
They can choose between one Panasonic nanocare hair treatment worth RM400 at 50percent Hair Salon at Pavillion Bukit Jalil or an exclusive Panasonic cosmetics bag.
Vouchers are limited to one per customer and are available in limited quantities, on a first come first serve basis.
For more information, check out and follow Panasonic’s official Facebook
